Ornamental fish are species kept in aquariums or ponds for their decorative charm. They come in an array of sizes, colors, and shapes that attract collectors and hobbyists alike. Common examples include goldfish, koi, bettas, guppies, angelfish, and tetras.

In the market, these fish are valued based on their vibrant colors, unique patterns, and interesting features and are typically kept in well-maintained and appropriate water conditions.

A study by the DA-NFRDI cited ornamental fishkeeping as the second-largest hobby in the world. This multibillion-dollar business has seen a steady increase in demand annually. Asian countries with significant production and export trade include Singapore, Malaysia, Thailand, and Sri Lanka.

Given its rich biodiversity as an archipelagic nation, the Philippines is a major player in the industry, ranking among the largest exporters of ornamental fish globally. However, despite its potential, the Philippine ornamental fish industry faces several challenges.

FFRDC: Primary breeding facility for freshwater ornamental fish

A study conducted by NFRDI, through the Freshwater Fisheries Research and Development Center (FFRDC), revealed key factors that hinder the Philippine ornamental fish industry from thriving and reaching its full potential. The study found that while local markets are well-supplied with freshwater ornamental fish, the export market is largely left untapped. As a result, ornamental fish entrepreneurs are unable to maximize the value of their products.

To address the need for intervention, the NFRDI initiated the Aquabusiness School and Technology Business Incubation (ABS-TBI) program. This three-year initiative is designed to equip selected fish farmers with advanced aquaculture technologies and empower them to become successful entrepreneurs in various high-impact commodities, including ornamental fish.

The FFRDC, as the central hatchery for freshwater fish species, led the TBI project on ornamental fish, benefiting 44 incubatees or technology beneficiaries. As incubatees of the project, they were provided with agricultural startup materials, including cement, hollow blocks, feeds, electric pumps, and various aquarium accessories, to enhance their production. More importantly, they were equipped with technical skills through a series of training by the FFRDC to improve their breeding and culture techniques, marketing strategies, and quality standard management protocols.

For many years now, the FFRDC has been a central breeding facility for freshwater ornamental fish species, with an annual production of at least 150,000 fingerlings distributed to project beneficiaries and local hobbyists.

Since 2004, the Center has dispersed millions of ornamental fish fingerlings, providing its recipients with an additional source of livelihood.

Manalo’s story: From pigpen to fishtank

Among the recipients assisted by FFRDC was 65-year-old Johnny “Mang Johnny” Manalo from San Luis, Batangas. A retired bank official, Manalo initially tried his hand at hog-raising but faced setbacks when the venture didn’t succeed. This experience reminded him of a former bank client who was a successful ornamental fish entrepreneur. Drawing inspiration, Manalo gradually started his own ornamental fish business. His dedication and perseverance caught the attention of NFRDI, selecting him as a backyard ornamental fish incubatee. With support from NFRDI, Manalo transformed his idle pigpen into fish breeding tanks and embarked on a new journey in the aquaculture industry.

FFRDC supported Manalo in developing his ornamental fish business by equipping him with relevant training and technical support. He utilized his learnings from the advanced and mature technologies developed by the Center, significantly improving the quality and variety of his fish species. This comprehensive support has enabled Manalo to enhance his business operations and maintain sustainable production in the ornamental fish market.

With his traditional “bayong,” Manalo sells high-quality ornamental fish to local markets, which are often purchased by children and students. His farm is also a popular destination for local buyers in the neighborhood. The steady demand not only sustains his business but also provides opportunities for additional livelihood. By maintaining high standards, Manalo ensures the continued success and profitability of his ornamental fish business.

“Yung aking nakatenggang babuyan, matagal nang walang laman. Kaya nang mabigyan ako ng NFRDI, tuwang-tuwa ako. Naging talagang pursigido na akong mag-alaga. Nakakapag benta na ako, araw-araw may pumupunta rito. Word of mouth, sinasabi ng mga nakakabili na doon kayo bumili,” Manalo said.

With its unwavering commitment, NFRDI seeks to position the Philippines as a leading player in the global ornamental fish industry through advanced research and strategic initiatives. (Louie Jim Gayacan)